Alex George Poulos from Naples, Florida has been in the wholesale gold and diamond business for more than ten years now. He established The Diamond Man as an online business in 2003 but has since expanded to a small office in the jewelry district of Atlanta, Georgia, where he now makes his home.
“I run a very friendly office here,” he says. “It’s just me and my wife Carla, and of course Denny,” he says, meaning Dennis Martin, his associate at The Diamond Man. Alex George Poulos from Naples says that by running such a small business he is able to offer his customers fine gold and diamond jewelry at very low prices. “No big store and no big staff means no big overhead and no big markup,” he says.
Alex George Poulos from Naples says that he treats customers like friends. “That means I don’t give anybody any slick sales pitch. I let the jewelry speak for itself.”
As The Diamond Man, Alex George Poulos from Naples offers his customers not just fine jewelry, but everything from simple pendants to Rolex watches. Diamonds, however, are his real specialty, and he imports them from Israel, Belgium and India. “Most of them come from Israel and India,” he explains. “I can’t tell you why, but if I’ve learned anything in ten years it’s that the diamonds from those markets are cut better than those from other markets. So the discerning diamond customer who really cares about the cut is going to prefer those from Israel or India.”